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Best Practices For Reducing Customer Effort To Drive Brand Loyalty

BY: Pam Plyler, Matt Dixon and Ted McKenna

The Northridge Group’s Pam Plyler and Tethr’s Matt Dixon and Ted McKenna share valuable research insights that identify drivers of effort, explore the disconnect between consumers and business leaders, and highlight actionable best practices that can be leveraged to improve customer effort.

Learn more insights from the State of Customer Service Experience Report or contact us to start a conversation.  

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