Data & Analytics

Customer Churn Analytics

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CX 2023 Report Booklet

The Northridge Group’s State of Customer Experience 2023 research report reveals a surge in preference for online agent chat versus phone amongst 18-35-year-olds—the first time online chat has eclipsed phone!

CX 2023 Report Booklet
using data to understand customer experience

Our Approach

Understanding the Customer Experience

Customers experience your brand through a variety of channels. Visibility into the customer journey can be empowering for an organization. Connecting the dots between the business and the customer maximizes data utility and leads to actionable insights that promote a consistent Customer Experience while strengthening brand loyalty.

Our Approach

Customer Churn Analytics

Brands must expend significant effort to gain and retain their customers. The Northridge Group collaborates with your organization to provide a holistic view of your Customer Experience through data collection and curation, data analytics and visualization and objective storytelling. Real-time, dynamic feedback uncovers obstacles and drives adaptive solutions, informing decisions and predictions to reduce customer churn and create a positive brand experience.

using data analytics to understand customer churn
leveraging data to mine insights

Northridge Insights

Leveraging Data to Mine Insights and Deliver Value

In this article, The Northridge Group presents a four-part framework that educates business leaders on how to turn structured and unstructured data into meaningful insights that inform decisions, drive actions and result in measurable business outcomes.

Read the Whitepaper

Northridge Perspectives

Leverage Healthcare Technology to Enhance Patient Retention

Leverage Healthcare Technology to Enhance Patient Retention

If healthcare managers and small-to-medium-sized business (SMB) healthcare practitioners can agree on anything, it’s that acquiring new patients is both costly and challenging. Conversely, retaining existing patients is far more achievable and economically viable,...

The Transformational Power of Quality Monitoring

The Transformational Power of Quality Monitoring

How a robust QM program can remake the CX. This article was originally published on Contact Center Pipeline and can be viewed here. As customer expectations and channels for outreach continue to evolve, the contact center is becoming more and more complex and...

Additional Data & Analytics Services

Data Integration for Business Process Redesign

Contact Center Speech Analytics

Voice of the Customer

Competitive Benchmarking


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With experience across nearly every industry, non-profit and governmental agency, we have the team to help you grow.

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