Northridge Partnered with a Fortune 50 Organization to Develop and Deliver a Best-in-Class Social Customer Service Program
With customers shifting to digital channels, companies must meet the rising demand with a strong online presence and customer service process. Connecting with customers on their preferred channel deepens brand affinity, while leveraging those insights across channels drives a differentiated customer experience. A Fortune 50 organization partnered with Northridge to develop and deliver a best-in-class social customer service program.
Northridge performed a current-state assessment of the client's social customer service channels and compared the channel effectiveness to market competitors. Through analysis, Northridge uncovered key opportunities for increased brand engagement with more customer-centric processes and streamlined internal operations.
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